How We Do It
First we listen - a skill we believe many other media consultants lack. There are many former television reporters and producers who claim to offer media consulting, but we are different.
Our unique selling point is that we do not believe that a 'one size fits all' programme of media consulting is acceptable. We produce tailor-made packages to suit your specific needs. We regard our clients as an integral part of our team. This joint collaboration is crucial to achieving a successful result.
We start by working with you to develop an understanding of your business, target audiences and markets, and key issues. Our team then brainstorms a strategic plan and captures this in a written proposal.
Our training programmes will analyse the effectiveness of your previous TV and radio coverage; enable you to target the audience that will be most receptive to your company/product; and ensure that in future you remain in control of your relationship with the media. We also utilise role-play scenarios employing broadcast facilities and video playback.
In addition to feedback given during one of our seminars, subsequent to the programme, each delegate will also receive additional feedback via a written report.
Not only do we guide our clients, but we also evaluate and assess them for as long as they need us. We do not “abandon” them once the contract is over. Our support is constant! We are only a phone call away if a quick consultation is required.